The reason you want to send wellness communications at the end of the week

Send wellness info on Thursday or Friday morning. Here’s why.

You want to hit employees with these messages before they head out to lunch. And you want to do it on Thursday and Friday because those are the days they’re most likely to nosh at a junk food joint.

A report by Bloomberg Businessweek says weekday salad sales are the highest on Monday and Tuesday.

Translation: Workers already tend to eat healthier at the start of the workweek (most likely because they are remorseful about their weekend diet). So you want to hit them with your wellness communications when they start to fall off the health wagon.

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