State of benefits communication: What’s the most effective method?

By Jared Bilski

An increasing number of firms are starting to deliver benefits info through electronic channels like email, social media and even text messaging. So are the traditional communication methods obsolete at this point?

The answer to that question is a resounding “No.” At least according to Prudential’s Eighth Annual Study of Employee Benefits: Today & Beyond.

The report found that group meetings and seminars are still the most successful communication methods used by employers. In fact, 74% of the firms in the study reported having “great” or “moderate” success with these methods.

Click here to continue reading.