Wednesday, March 16, 2016

A new way to measure the return on your wellness program investment

by Jared Bilski


One of the biggest of criticisms of workplace wellness programs is the fact that it’s difficult (if not impossible) to determine the dollars-and-cents Return On Investment (ROI). As a result, employers are turning to another metric to gauge the overall success of their wellness programs.  

The latest wellness metric to gain some traction among employers: Value On Investment (VOI).

In fact, “A Closer Look: Workplace Wellness Outcomes,” a recent study by the International Foundation of Employee Benefit Plans (IFEBP), revealed that 50% of employers are using at least one VOI measure to track the overall success of their wellness programs.

Broad scope

What is exactly is VOI? It’s a broad measurement systems that looks at everything from reduced health claims to increased productivity and morale. The most popular VOI measures used by employers in the study included:

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